12th Year In Production
Over 25 Individual Events Nationally
Thousands of Product Managers Have Attended
Top Product Executive Presenters + Authors & Thought Leaders
Unrivaled Product Manager-specific Networking Opportunity
Vendor Neutrality & Pitch-free Learning
Premier Venues and Accommodations
Dynamic product planning, management and innovation are more important than ever in the pursuit of competitive advantage. Customers’ ever changing wants and needs drive the need to offer products with distinct characteristics and market these products in a way that motivates customers and promotes loyalty. This is where the challenge arises for product managers; to develop more efficient innovation practices, optimize use of customer knowledge and insights, better manage product lifecycles and increase the effectiveness of marketing initiatives.
Product Management & Innovation 2020 addresses the full spectrum of product management, from streamlining innovation to end of lifecycle. Comprised of multiple unique tracks, this is the most comprehensive product management event available. Attendees will learn from leading industry practitioners on topics focused on innovation, business planning, product strategy, growth, next-generation technology, product performance, experience design and customer insights.
Attendees will instantly realize the difference between this forum and other conferences. Learning sessions are vendor agnostic and there are NO sales pitches. Presentations will be conducted by the most talented corporate experts and thought leaders, both regionally and nationally. For those who are interested in learning more about available tools, a select few vendors will be invited to provide demos and information by request.
Key Learnings & Take-Aways
Evidence-based approach to product management through effective insights and analytics
Innovation optimization and prioritization
Unique methods for gaining and leveraging customer insights
Growth strategies through a full product lifecycle analysis
Product portfolio optimization
Go-To-Market strategies and high-impact product launches
Product forecasting techniques to anticipate introduction and growth metrics
Collaborative innovation processes to leverage the knowledge and insight of a wealth of stakeholders
Product roadmapping to effectively plan ownership of different product attributes throughout the product lifecycle
Information management for better decision making
Innovation risk analysis
Competitive landscape analysis and economic variables that impact product development, operations and launch
Communication and integration among product developers, managers, marketers and sales organizations